‘Ghostbusters’ to ‘Deadpool’: Why Movie Posters All Look the Same

“But with executives increasingly exhibiting a risk-adverse mindset, there’s comfort in familiarity. That’s why the typical movie poster is like a cup of Starbucks coffee: soothingly predictable.”

Source: ‘Ghostbusters’ to ‘Deadpool’: Why Movie Posters All Look the Same – Hollywood Reporter

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